The Algerian people particularly the Berbers tend to travel and
settle in Europe or Northern America
mainly but not so much in other parts of
the world particularly Australia.
Searching for Algerian and Berber ornaments, which are considered
the rarest and most unique products in
the world, in
Australia is like searching for a needle
in the ocean. Almost impossible to find
anything that has the smell of
North Africa,
except some Moroccan shops that you can
count with the tips of your fingers
throughout Australia whose area is almost
three times of Algeria’s.
It took me one whole year thinking how to connect the Algerian/Berber
culture to the Australian, how to promote
the culture down under. I wanted to
introduce the whole culture into the new
community that knows very little about
it. I took a step forward and created a
promotional business in importing all
sorts of Algerian and Berber Handmade
ornaments such as
Sahara clothes,
Kabyle dresses,
Kabyle Jewellery,
Tuareg Jewellery,
Sahara sand roses,
3D
paintings,
Algerian
pottery,
Algerian
books,
Berber Rugs
… to trial.
I called the business “Berbero
Saharan Handicrafts” on
01/02/2006 and created my own website,
which I called
www.berberosaharan.com
on 09/10/2006 and I was impressed of
people’s reactions.
Meanwhile, my brother in
Algeria created an export business in the
handicraft; therefore we started building
the promotional business together from
scratch.
I organised many exhibitions, went to markets, attended gatherings,
celebrated important days, distributed
flyers and brochures, advertised about my
culture, spoken about the Berber culture
in Museums, etc. However this needs lots
of expenditures. The more products we sell,
the better the Berber, Algerian and North
African culture will be known
in
Australasia. We do not keep all the money
we make from our sales, we however spend
most of it in promoting the culture as a
whole, which
is
the aim of
Berbero Saharan
Handicrafts.
We are currently exporting in retail and wholesale to all the
continents and your help will be very
much appreciated in this promotion.
Thank you for reading about us.
If you have any questions/comments about
Berbero Saharan
handicrafts, please
contact us.
Best Regards
Hacène Baleh
Director
of the
business
Berbero Saharan
Handicrafts
www.berberosaharan.com
Berbero Saharan handicrafts
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